Brand concept is “creating wonderful things that make people feel happy and comfortable form their hearts, just like seeing a rainbow in the sky”. We design clothes and accessories. In the beginning, we built an official website to communicate our brand and as our on-line shop. Three years later, we moved to Tainan (south city of Taiwan) and renovated a 45-years-old house to become our first concept store.
In 2011, we cooperated with friends and published a book independently. The book’s collection name is “Records of Taiwan People “. The first book tells stories of 7 B&B owners about how they pursued bravely the life they want, and created value from the process. They presented the orinal creativity and cultural value generated from this land, we hope to impress more people and bring energy through the book.
Now we live a simple, true and passionate life in Tainan, and keep learning, experiencing, and sharing. We expect our self to keep creating more “Rainbow” for this land, for the world.
Six key features of our clothes:
Made in Taiwan - To make sure the quality control, all the production process from fabric to clothes are made in Taiwan.
Full process of design - We design the fabric from specification, dye and colors to products in order to make sure all the details are in our expectation.
High quality of fabric - We choose high quality of fabric to make sure the clothes is comfortable and durable.
Fit cutting - We believe clothes with fit cutting make people feel confident and energetic.
Simple is design - Less is more. Simple makes the original needs to be seen, to be fulfilled. We do our best to make things simple and comfortable.
Warm customer relationship and gift package – For each on-line purchase, we hand write a card within the package to the customer. And we also provide card and special gift package, that make gift receivers feel warm.